Personal Data Vault
Fri, 24 Feb 2012 17:40:38 GMT
Fri, 24 Feb 2012 18:11:29 GMT
Adam Curry
http://blogs.opml.org/mail/podmonster
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<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">It may be time for a New Deal in online marketing</span><a name="itMayBeTimeForANewDealInOnlineMarketing"> </a><a href="#itMayBeTimeForANewDealInOnlineMarketing"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">With all the talk about online 'privacy', and how there is a trade-off between users of the web and providers of 'free' services, I finally installed a plug-in to my firefox browser that blocks all cookies, unless I specifically whitelist themu</span><a name="withAllTheTalkAboutOnlinePrivacyAndHowThereIsATradeoffBetweenUsersOfTheWebAndProvidersOfFreeServicesIFinallyInstalledAPluginToMyFirefoxBrowserThatBlocksAllCookiesUnlessISpecificallyWhitelistThemu"> </a><a href="#withAllTheTalkAboutOnlinePrivacyAndHowThereIsATradeoffBetweenUsersOfTheWebAndProvidersOfFreeServicesIFinallyInstalledAPluginToMyFirefoxBrowserThatBlocksAllCookiesUnlessISpecificallyWhitelistThemu"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">I don't play games, so I don't need any scores stored locally and the Firefox password manager does a good job at remembering passwords for sites that need them, and I have no problem whitelisting my own servers and those I really trust</span><a name="iDontPlayGamesSoIDontNeedAnyScoresStoredLocallyAndTheFirefoxPasswordManagerDoesAGoodJobAtRememberingPasswordsForSitesThatNeedThemAndIHaveNoProblemWhitelistingMyOwnServersAndThoseIReallyTrust"> </a><a href="#iDontPlayGamesSoIDontNeedAnyScoresStoredLocallyAndTheFirefoxPasswordManagerDoesAGoodJobAtRememberingPasswordsForSitesThatNeedThemAndIHaveNoProblemWhitelistingMyOwnServersAndThoseIReallyTrust"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">This led me to a thought, which although not new, warrants re-thinking.</span><a name="thisLedMeToAThoughtWhichAlthoughNotNewWarrantsRethinking"> </a><a href="#thisLedMeToAThoughtWhichAlthoughNotNewWarrantsRethinking"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">I want to consider tracking all of my online behaviour, locally or in a data storgae that I manage and own.</span><a name="iWantToConsiderTrackingAllOfMyOnlineBehaviourLocallyOrInADataStorgaeThatIManageAndOwn"> </a><a href="#iWantToConsiderTrackingAllOfMyOnlineBehaviourLocallyOrInADataStorgaeThatIManageAndOwn"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">Appparently from all the chatter, its quite valuable.</span><a name="appparentlyFromAllTheChatterItsQuiteValuable"> </a><a href="#appparentlyFromAllTheChatterItsQuiteValuable"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">If my trail of usage is so valuable, I want to be able to package this and use it in fair and open commerce</span><a name="ifMyTrailOfUsageIsSoValuableIWantToBeAbleToPackageThisAndUseItInFairAndOpenCommerce"> </a><a href="#ifMyTrailOfUsageIsSoValuableIWantToBeAbleToPackageThisAndUseItInFairAndOpenCommerce"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">What a market that would create! A fair one at that.</span><a name="whatAMarketThatWouldCreateAFairOneAtThat"> </a><a href="#whatAMarketThatWouldCreateAFairOneAtThat"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">Sure, maybe its only worth a couple bucks to twitter and a couple to google, but if you add it all up, and judging from the amount of cookies I just deleted, hundreds of companies are actively engaged in collecting my data.</span><a name="sureMaybeItsOnlyWorthACoupleBucksToTwitterAndACoupleToGoogleButIfYouAddItAllUpAndJudgingFromTheAmountOfCookiesIJustDeletedHundredsOfCompaniesAreActivelyEngagedInCollectingMyData"> </a><a href="#sureMaybeItsOnlyWorthACoupleBucksToTwitterAndACoupleToGoogleButIfYouAddItAllUpAndJudgingFromTheAmountOfCookiesIJustDeletedHundredsOfCompaniesAreActivelyEngagedInCollectingMyData"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">I'd like to help them, I can collect more than they can covertly, and I can do a much better job of sorting and managing the connections they seek to make.</span><a name="idLikeToHelpThemICanCollectMoreThanTheyCanCovertlyAndICanDoAMuchBetterJobOfSortingAndManagingTheConnectionsTheySeekToMake"> </a><a href="#idLikeToHelpThemICanCollectMoreThanTheyCanCovertlyAndICanDoAMuchBetterJobOfSortingAndManagingTheConnectionsTheySeekToMake"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">Then I'd like to sell it to them, or barter it.</span><a name="thenIdLikeToSellItToThemOrBarterIt"> </a><a href="#thenIdLikeToSellItToThemOrBarterIt"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">I'd need a good contract of course, one that explains exactly how my data will be used, and my counter-party should be able to be held accountable.</span><a name="idNeedAGoodContractOfCourseOneThatExplainsExactlyHowMyDataWillBeUsedAndMyCounterpartyShouldBeAbleToBeHeldAccountable"> </a><a href="#idNeedAGoodContractOfCourseOneThatExplainsExactlyHowMyDataWillBeUsedAndMyCounterpartyShouldBeAbleToBeHeldAccountable"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">Such a Personal Data Vault could be implemented for many different uses. It would certainly be interesting to historians in decades to come.</span><a name="suchAPersonalDataVaultCouldBeImplementedForManyDifferentUsesItWouldCertainlyBeInterestingToHistoriansInDecadesToCome"> </a><a href="#suchAPersonalDataVaultCouldBeImplementedForManyDifferentUsesItWouldCertainlyBeInterestingToHistoriansInDecadesToCome"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">I don't know if a system like this has been designed or tried, but I'd love any pointers if it exists.</span><a name="iDontKnowIfASystemLikeThisHasBeenDesignedOrTriedButIdLoveAnyPointersIfItExists"> </a><a href="#iDontKnowIfASystemLikeThisHasBeenDesignedOrTriedButIdLoveAnyPointersIfItExists"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;"><b>[postscript]</b></span><a name="bpostscriptb"> </a><a href="#bpostscriptb"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">Judging from the amount of Firefox anonymizers and proxy add-ons, there seems to be a lot of knowledge on how to block things and 'cloak' yourself while online. Why not store all this valuable data?</span><a name="judgingFromTheAmountOfFirefoxAnonymizersAndProxyAddonsThereSeemsToBeALotOfKnowledgeOnHowToBlockThingsAndCloakYourselfWhileOnlineWhyNotStoreAllThisValuableData"> </a><a href="#judgingFromTheAmountOfFirefoxAnonymizersAndProxyAddonsThereSeemsToBeALotOfKnowledgeOnHowToBlockThingsAndCloakYourselfWhileOnlineWhyNotStoreAllThisValuableData"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">This stuff is worth money. The first company to create this product will be building it for their first customers. I certainly would barter some of my data in exchange for being able to make more money by reselling it to other companies. Over, and over, and over again.</span><a name="thisStuffIsWorthMoneyTheFirstCompanyToCreateThisProductWillBeBuildingItForTheirFirstCustomersICertainlyWouldBarterSomeOfMyDataInExchangeForBeingAbleToMakeMoreMoneyByResellingItToOtherCompaniesOverAndOverAndOverAgain"> </a><a href="#thisStuffIsWorthMoneyTheFirstCompanyToCreateThisProductWillBeBuildingItForTheirFirstCustomersICertainlyWouldBarterSomeOfMyDataInExchangeForBeingAbleToMakeMoreMoneyByResellingItToOtherCompaniesOverAndOverAndOverAgain"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;">An example:</span><a name="anExample"> </a><a href="#anExample"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
<div class="divOutlineItem" style="padding-bottom: 10px;"><span class="spanOutlineText" style="font-family: Georgia; font-size: 18px; line-height: 140%;"><i>"Hey Paperboy!" (New York Times) "I'll give you a month's worth of data for a month of access to your news"</i></span><a name="iheyPaperboyNewYorkTimesIllGiveYouAMonthsWorthOfDataForAMonthOfAccessToYourNewsi"> </a><a href="#iheyPaperboyNewYorkTimesIllGiveYouAMonthsWorthOfDataForAMonthOfAccessToYourNewsi"><img src="http://scripting.com/images/2001/09/20/sharpPermaLink3.gif" class="imgBlogpostPermalink" width="6" height="9" border="0" alt="permalink"></a></div>
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