By Adam Curry on Saturday, February 04, 2012 at 6:33 PM.
I just used a term in a tweet that needs to be re-codified.
Going Google
This had a very different meaning a few years back.
Now we use it to describe a company departing form the core values it's users loved it for in the first place, in order to continue their growth as a company.
example:
"Search engine DuckDuckGo will be going google soon enough."
