Today on the No Agenda show, a topic arose about PR companies paying people to tweet/blog/facebook and basically promote products, companies and services to friends, followers and family for money. Presumably this 'grass roots' activity is not disclosed.

Burson-Marsteller, a huge public relations firm, part of the WPP empire, boasts this 'discipline' boldly on their website. With some hubris they've trademarked this as their e-Fluentials¨ practice.

They are proud of their Mom-fluentials, Tech-fluentials and Youth-fluentials.

Who are you following that might be on the B-M payroll?

 4/17/2011; 6:13:20 PM.   .

No Agenda Show for Sunday April 17th 2011

Highway to Hubris

Direct link to the show

 4/17/2011; 2:52:04 PM.   .